Friday, April 15, 2011

Sexism

Going through the adds i found something very interesting under groceries for types of posters. an ad for Swanson dinner trays, a women holding a bag of groceries in the left hand corner at the top of the poster. obviously this is something directed towards women since the woman is holding the grocery bag. Also when i was looking through the ads for groceries, you see women's hands modeling for the foods. they kind of make it obvious on where the women stand and where the men stand. in the section of posters for military and work, all of them are directed for men. the completely separate the men and women duties. obviously nobody found this sexist at all. they didn't think twice about it a bet. but to see how far we have come in creating equality in todays society really shows the kind of progress we have accomplished.